Telecommunication Industry

The AI agents that sell more plans and resolve more tickets, on every channel your subscribers use.

Tars AI agents run the telecom conversations that win and keep subscribers. They sell broadband and postpaid plans, activate SIMs and eSIMs, sell roaming the moment a traveler needs it, and resolve billing and usage questions, on web, WhatsApp, SMS, and email. Activation and payment steps follow your process exactly, and anything that needs a person hands off with the full conversation attached.

Chosen by 800+ global brands across industries

The outcomes teams like yours see with Tars

24/7
Plan, billing, and activation handled any hour
In-chat
SIM and eSIM activated end to end
Self-serve
L1 troubleshooting resolved without an agent
On time
Roaming sold the moment a traveler needs it

Purpose-built AI agents for telecom

Customer Support

Resolve the questions that flood your call center, and keep your agents for the ones that need them.

Resolve billing and usage questions instantly

The agent handles the questions that fill your call center: this month's bill, why a charge is higher, remaining data and minutes, how to change a bill limit, and how to pay. It answers only from your approved plans and policies, not the internet's, and takes the payment with a link-to-pay inside the same chat.

It works on web, WhatsApp, and SMS, reads your billing and CRM systems to answer from live account data, and runs the payment step as a strict, deterministic flow so it happens the same compliant way every time.

Subscribers get an answer in seconds on the channel they messaged from, and your agents stop spending their day on "what's my balance."

Troubleshoot devices and connections at L1

The agent runs the L1 troubleshooting your team repeats all day: no signal, slow data, a router that won't connect, APN and roaming settings, a SIM that isn't registering on the network. It walks the subscriber through the fix step by step instead of queuing them for a callback.

It works across web, WhatsApp, and SMS, and when a fault needs a network ticket or a field visit, it hands the case to your team with the full thread, what the subscriber tried, and what failed.

Most connection problems get solved in the conversation, and only the genuine faults reach your technical queue.

Keep subscribers informed during outages

When a tower or service goes down, the agent answers the flood of "is it down in my area?" questions in real time, confirms the outage by location, and gives an honest restoration estimate, so your call center doesn't take the same call ten thousand times.

It works on web, WhatsApp, and SMS, and can proactively message affected subscribers, then notify them in the same thread the moment service is restored.

Your subscribers stay informed instead of anxious, and your agents are freed to work the outage instead of reciting its status.

Save churn-risk subscribers in the conversation

When a subscriber signals they want to leave, asking to cancel, requesting a port-out code, or comparing a competitor's offer, the agent recognizes the intent and responds with a retention offer that fits their plan and tenure, right there in the chat.

It reads the account to tailor the offer, runs any approval as a deterministic step, and hands genuinely at-risk or high-value accounts to a retention specialist with the full history, so the subscriber never restarts the conversation.

You catch churn at the moment of intent instead of in a monthly report, and your retention team spends its time on the accounts worth saving.

Customer Acquisition

Turn every visitor and every traveler into an activated, paying subscriber.

Sell broadband and postpaid plans in chat, telesales included

The agent has the sales conversation a prospect actually starts: which plan fits their usage, what's covered, what it costs, and how to sign up. It qualifies need, recommends the right broadband or postpaid plan, and carries the customer from the first question to a completed order without a callback or a form.

It works across web, WhatsApp, and SMS, runs as a two-way telesales conversation the prospect can reply to, and writes the qualified lead and the order into your CRM so a human picks up only what needs them.

Vodafone Qatar automated 432,000+ conversations across its lead-generation chatbots and reached a 32% lead conversion rate, its best on record.

Activate SIMs and eSIMs end to end on WhatsApp

The agent runs SIM and eSIM activation from start to finish: it collects the details, verifies identity, provisions the line, and delivers the eSIM QR code or confirms the SIM is live, all inside one WhatsApp conversation instead of a store visit.

Identity verification and provisioning run as deterministic steps so every activation follows the same compliant sequence, and the agent writes the activated line back to your provisioning and CRM systems.

More new lines get activated the moment a customer is ready, instead of stalling at a store queue or an abandoned web form.

Sell and activate roaming plans the moment a traveler needs them

The agent reaches a subscriber exactly when roaming matters: when they hit their bill limit abroad, when their passport pack expires, or when they land at the airport, then sells and activates the right roaming pack in the same conversation. It is the moment a traveler is most willing to buy.

It works on WhatsApp and SMS, takes payment with a link-to-pay inside the chat, and runs the activation as a deterministic flow so the pack is live before the next call connects.

You capture roaming revenue during the travel season instead of after it, and the subscriber travels without a bill shock.

Run CVM campaigns: recharges, offers, and plan-exhaustion reminders

The agent runs your customer value management campaigns as two-way conversations: recharge reminders, plan-upgrade and add-on offers, and a nudge the moment a prepaid plan is about to run out, delivered on WhatsApp and SMS where subscribers actually read them.

When someone replies, the agent completes the recharge or activates the offer on the spot with a link-to-pay, and writes engaged subscribers back to your CRM for the next campaign.

American Express reached 49.3% goal completion across tens of thousands of marketing conversations running this kind of two-way campaign, and engaged subscribers act on the offer instead of ignoring a one-way blast.

How Vodafone Qatar automated 432,000+ conversations and turned them into customers

Vodafone Qatar needed its lead-generation conversations to do more than start a chat, they needed to convert visitors into subscribers across web and WhatsApp, at the scale of a national carrier. Tars AI agents ran those conversations across four lead-generation chatbots on four landing pages, qualifying interest, answering plan questions, and carrying customers to a completed action, including roaming journeys that reached travelers the moment they hit a bill limit or landed at the airport. The result: 432,000+ conversations automated from around 896,000 visits, a 32% lead conversion rate, its best on record, and a 31% closure rate, up from 26%.

One conversation per subscriber, across every channel and every agent.

A subscriber starts a plan question on your website, replies on WhatsApp from abroad, and gets the activation confirmation by SMS. In Tars that is one conversation, not three disconnected tickets. The channel is just where each message arrived. There is no separate live-chat tool either. Your AI agent and your care agents work in the same thread. The agent resolves what it can, and when a billing dispute, a network fault, or a high-value account needs a person, it hands over with the whole story attached: what the subscriber asked, what was answered, and what's still open. No more "went to the live chat" and started again from zero. Your agent reads the full thread before replying. Your subscriber never repeats themselves. And every activation and payment stays inside your compliance boundary.

How Tars Agents Get Better

The Tars agent flywheel

Standing up an agent your customers trust isn't a click a button and you're done story. Tars closes the loop end to end: train, test, deploy, learn, improve. More conversations get resolved instantly, and fewer reach your team, with every interaction.

Train

Connect your knowledge base, past conversations, and the systems your team already uses. The agent learns your products, your policies, and your customers, configured to your own data and rules.

Test

Simulate the agent against real customer questions before launch. Failure modes become validated evaluators, so you see real accuracy before a single customer sees it.

Deploy

Go live on web, WhatsApp, SMS, and email when the numbers say it's ready, with code based and LLM as judge evaluators scoring every conversation.

Get Insights

See which questions the agent struggles with, why escalations happen, and where customers drop off, with resolution broken down by use case.

Improve continuously

Close the gaps, re test, and raise resolution month over month. Each loop resolves more and escalates less.

The support agent flywheel: train, test, deploy, get insights, improve continuously

Believe what you can measure

Vodafone Qatar automated 400,000+ conversations using AI Agents.

Read more

VM Group automated 45% of support requests.

Read more

American Express automated 49.3% of conversations using Tars AI Agents.

Read more

Frequently asked questions

Does it integrate with our billing, CRM, and provisioning systems?

Yes. Tars connects to your billing and charging systems, CRM, provisioning and activation platforms, and payment gateways, plus APIs for anything custom. The agent doesn't just read data, it acts in those systems mid-conversation: looking up an account, activating a SIM or eSIM, taking a payment, writing a qualified lead.

Can it actually sell and activate plans, or only answer questions?

Both. The agent runs the full sales conversation, qualifying need, recommending a plan, and closing the order, and it runs activation end to end, including SIM and eSIM provisioning and roaming packs, with the payment taken by a link-to-pay inside the same chat.

How does it handle sensitive steps like activation, identity checks, and payments?

Those steps run as deterministic flows. You define the sequence once, for identity verification, SIM/eSIM provisioning, or taking a payment, and the agent runs it exactly as written, every time. AI judgment for the open conversation, your exact process for the moments that have to be compliant.

What happens when the agent can't help, or a fault needs a person?

It hands the conversation to your team with the full thread attached. You set the escalation rules: topic, account tier, sentiment, or simply when the agent isn't confident. Your agent reads the whole history, so the subscriber never repeats themselves or "starts again in live chat."

Can it message subscribers proactively, for roaming, recharges, or outages?

Yes. The agent runs outbound campaigns on WhatsApp and SMS as two-way conversations: roaming offers triggered when a traveler hits a bill limit or lands abroad, recharge and plan-exhaustion reminders, and outage notifications by location. Subscribers can reply and act in the same thread.

How is the pricing structured?

Tars prices by conversation, not by seat or by message volume, so the cost tracks the value you get and scales with real usage. We'll model it against your actual conversation volume on the demo so there are no surprises.

We were thinking about building this in-house. Why Tars?

Building the parts you can see, a chat box and a model, is the easy 20%. The hard 80% is what Tars has spent over 8 years on: deterministic flows for activation and payments, evaluation that proves accuracy before launch, cross-channel continuity, audit trails, and the integrations into billing, CRM, and provisioning. You deploy in weeks instead of staffing a multi-quarter build, and you launch ahead of the roaming season instead of missing it.

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The AI agents are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager, VM Group
Victoria Mutual Group logo
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“The AI agent implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the AI agent is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The AI agents are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager, VM Group
Victoria Mutual Group logo
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“The AI agent implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the AI agent is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

Connect with tools where your data lies

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

GDPR
ISO
SOC 2
HIPAA

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