AI Agents for customer acquisition

Convert more visitors into qualified leads with AI Agents

Train AI Agents on your sales playbooks and product data to engage prospects instantly, qualify leads automatically, and book meetings 24/7. Tars lets you build AI Agents that understand buyer intent, answer pre-sales questions with precision, and know when to route high-value leads to your sales team.

Chosen by 800+ global brands across industries

More conversions for your business

Every minute a visitor waits for answers is a minute they're checking out your competitor. Visitors land on your site with questions, but they're met with static forms, impersonal CTAs, and zero guidance. Meanwhile, your sales team wastes time chasing unqualified leads who weren't ready to buy in the first place.

Your best prospects are leaving before they convert. They have real questions - about pricing tiers, implementation timelines, feature compatibility - but your landing page just says "Request a Demo" with a 7-field form. By the time sales calls back three days later, they've already signed with a competitor. With a custom AI Agent, prospects get interactive conversations that qualify them, address their specific concerns, and book meetings - all while they're still hot.

Static content can't handle the messy reality of buying decisions. A prospect lands on your pricing page but doesn't know which tier fits their 50-person team with complex workflows. Someone else is ready to buy but needs to know if you integrate with their obscure CRM. AI Agents handle specific and multi-directional questions. They're trained on your product depths, edge cases, and competitive landscape - turning "I need to think about it" into "let's move forward.”

Here's the reality: AI Agents won't replace your sales team's closing skills or negotiation expertise. What they will do is eliminate 80% of early-stage work that burns out your best closers - the "are you the decision maker?" calls, the "what's your budget?" qualifying, the "let me send you our deck" busy work. Your Agent understands intent and routes only sales-ready prospects with complete context.

The outcome?

Sales teams spending their time on high-value buyers who are educated, qualified, and ready to move forward. Better qualified pipeline that actually converts.

Built for intelligent, scalable lead generation

Conversational engagement and qualification

Train your AI Agent on your product knowledge and pricing structures. Tars AI Agents use natural language understanding to engage visitors in meaningful conversations, not interrogate them with boring forms. Lead quality improves because your Agent asks smart follow-up questions based on what prospects actually care about, disqualifying poor fits early and warming up serious buyers.

Additionally, your AI Agent needs to work with your sales stack, not create more work. Connect with HubSpot, Salesforce, Pipedrive, or any of 700+ built-in tools so your Agent can create contacts, score leads, book meetings, and trigger nurture sequences automatically.

Personalization and guardrails

Set rules so your AI Agent tailors conversations based on visitor behavior, referral source, industry, or any data point you track. Use the built-in prompt configuration feature to create conversation flows that adapt in real-time, offering different case studies or pricing paths based on who they're talking to and what they need.

Once you have personalization rules configured, test your Agent's effectiveness with the AI Evaluation system. Run it against various buyer personas to see how well it qualifies, engages, and converts. Each conversation gets scored on engagement quality and conversion potential.

Deploy across every acquisition channel

Once your AI Agent consistently meets your conversion benchmarks in evaluation, you can deploy it everywhere prospects interact with your brand without the complexity of building multiple experiences.

Faster, more reliable testing builds confidence in the solution, so scaling becomes effortless. Whether it's your website, paid ad landing pages, email campaigns, or social channels, you can launch your Agent with ease and maintain the same high-quality conversation everywhere.

Analytics and optimization

Track the metrics that matter for revenue growth. Monitor conversion rates, engagement patterns, and drop-off points.

Identify what objections come up most, what messaging resonates, and which prospects convert fastest. Refine your conversation flows, test different value propositions, and optimize your AI Agent over time. You get visibility into every interaction so you can make data-driven decisions about how to improve acquisition efficiency.

Explore AI Agents and tweak them to your needs

Telecom Lead Generation Agent

Educates on plans, services, pricing, and perks, then collects user data and takes the user to a placeholder payment gateway once they have chosen a service.

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Credit Card Recommendation Agent

Educates customers about credit card options through targeted questions about their credit situation and spending habits, then recommends the best-fit product with detailed reward calculations and application guidance.

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Home Services Assistant

Collects customer information and problem details to provide accurate cost estimates for plumbing, electrical, and HVAC services, then creates work orders for expert callbacks.

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Explore more Agents

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

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Still not convinced?

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