ToneDen
Your AI agent creates smart links, launches social unlock campaigns, and pulls advertising insights from ToneDen while talking to artists and promoters. Campaigns go live faster, fan engagement metrics surface instantly, and your marketing team reclaims hours every week.
From smart link creation to ad analytics, these are the ToneDen marketing actions your AI agent triggers automatically during real-time conversations.
ToneDen
See how labels, promoters, and independent artists use AI agents to automate ToneDen campaigns, track fan growth, and optimize ad spend without leaving a single conversation.
An artist messages your agent saying a new single drops Friday. Your AI Agent creates a ToneDen FanLink with Spotify, Apple Music, and YouTube Music destinations, attaches a social unlock requiring a Spotify follow, and returns the shareable link. The artist copies it into their bio immediately. No marketing coordinator needed at midnight on release day.
A label manager asks how the current Facebook campaign is performing across three artists. Your AI Agent retrieves advertising campaign insights for each, compares CPM and click-through rates, and flags the underperforming campaign. The manager redirects budget mid-flight. Wasted ad dollars caught before the weekly report.
A festival promoter wants to build email lists before ticket sales open. Your AI Agent creates a contest attachment requiring fans to follow on Instagram and share on Twitter for a chance to win VIP passes. Entry analytics start flowing immediately. The promoter tracks daily entries and platform breakdown through the same conversation thread.
ToneDen
FAQs
The agent calls ToneDen's Create Link API with the target type (music, podcast, event, tour) and an optional services array for platform-specific destinations. It returns a ready-to-share URL with all streaming platforms linked automatically. You can also provide a Spotify or Apple Music URL and the agent will auto-detect platform services.
Yes. The agent creates attachments with unlock types like download, stream, coupon, or link. You specify which social actions fans must complete (Spotify follow, Twitter tweet, Facebook like) and the agent configures the gated reward. Supports single-action unlocks and multi-platform contests.
The agent accesses campaign-level insights including impressions, clicks, spend, and conversion data. It also pulls creative-level performance to compare different ad variations. All metrics come directly from ToneDen's advertising API in real time.
No. Tars queries ToneDen's API in real time during conversations. Campaign data, fan email lists, and unlock entries are fetched live and used only to respond to the current request. We do not maintain a separate copy of your ToneDen data.
Yes. You can configure multiple ToneDen tool connections in your Tars dashboard, each with its own API credentials. The agent can be set up to route requests to the correct account based on the artist or label mentioned in the conversation.
The ToneDen dashboard requires manual navigation for every action. With Tars, your team creates links, launches campaigns, and checks analytics through natural language in a chat. It removes the learning curve for new team members and speeds up repetitive tasks like release-day link creation.
The agent handles this gracefully. If campaign insights return empty data, the agent explains that the campaign is too new for reporting and suggests checking back after a specified period. It can also confirm the campaign status and whether it is active.
Yes. The agent uses ToneDen's Update Playbook Campaign endpoint to modify name, budget, start date, end date, and status. You describe what you want changed in natural language and the agent sends the appropriate update payload to ToneDen.
Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.
Privacy & Security
At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.
Email - sales@hellotars.com
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