
Simla.com
Your customers reach out on WhatsApp, Instagram, and your website. Your AI agent connects to Simla.com to look up orders, create new customers, update records, and assign follow-up tasks without switching tabs. Every conversation becomes a CRM touchpoint.




From order lookups to customer segmentation, your AI agent turns Simla.com into a real-time assistant for your sales and support teams.
Simla.com
Real-world examples of how retail and e-commerce businesses use AI agents to manage customers, orders, and tasks through Simla.com.
A customer messages on Instagram at midnight asking about their delivery. Your AI Agent retrieves their order from Simla.com using the order number, checks the delivery integration status, and sends back the tracking details with estimated arrival. The customer gets peace of mind instantly. Your support team handles zero order-status tickets the next morning.
A prospect reaches out on WhatsApp interested in your products. During the conversation, your AI Agent captures their contact details, creates a customer record in Simla.com with custom fields like preferred delivery time, and recommends products based on their stated needs. The CRM is populated before the prospect even places their first order.
A customer has a billing dispute the AI cannot resolve. The agent creates a task in Simla.com, assigns it to the billing team with a deadline, includes the full conversation transcript and customer profile link, and tells the customer their case has been escalated. The billing team opens the task with complete context from minute one.

Simla.com
FAQs
The agent uses Simla.com's Get Order API with the external order ID. It retrieves complete order details including line items, status, delivery information, and custom fields. You can also list orders with filters like order numbers or date ranges for batch lookups.
Yes. The agent can first create a customer record in Simla.com, then immediately create an order linked to that customer. Both operations happen within a single conversation, so a new buyer can go from first contact to placed order without leaving the chat.
Simla.com uses API key authentication combined with your account subdomain. You generate the API key in your Simla.com admin panel under Settings. Enter both the subdomain and API key in the Tars dashboard to establish the connection.
No. All customer, order, and product data is queried live from Simla.com during each conversation. Tars processes the API response to generate replies but does not maintain a separate copy of your CRM records.
Absolutely. The agent can read, create, and edit custom fields for customers and orders. If you track fields like loyalty level, preferred delivery time, or membership tier, the agent accesses and updates them during conversations just like standard fields.
Simla.com's native chat focuses on message management within the platform. Tars AI Agents go further by understanding customer intent, performing complex multi-step CRM operations like creating tasks or updating profiles, and working across channels including your website and WhatsApp with 600+ additional tool integrations.
Yes. When your account has multiple sites configured, the agent includes the site code parameter in API calls. This ensures orders, customers, and products are scoped to the correct store, preventing cross-store data confusion.
The agent handles this gracefully. If the API returns no results for the provided order number, the agent asks the customer to verify the number, suggests checking their confirmation email, and offers to connect them with a human agent if the issue persists.
Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Privacy & Security
At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.