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Sales outreach meets AI with Reply.io automation at scale

Your AI agent manages contact lists, monitors campaign assignments, and keeps your Reply.io blacklists clean, all while handling prospect inquiries in real time. Outreach hygiene improves, your team saves hours on manual list management, and every conversation stays on track.

Chosen by 800+ global brands across industries

Outreach management your agent handles

From organizing prospect lists to cleaning suppression records, your AI agent operates Reply.io behind the scenes so your sales team focuses on closing.

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Use Cases

Sales engagement scenarios solved

See how sales teams use AI agents to keep Reply.io lists organized, maintain outreach compliance, and reduce manual CRM busywork across multichannel campaigns.

Prospect Asks to Stop Receiving Emails

A prospect messages your website saying they want off your mailing list. Your AI Agent identifies their email, marks them as finished in all Reply.io campaigns, and confirms the opt-out. The prospect gets immediate acknowledgment, your team avoids compliance risk, and the blacklist stays current without manual intervention.

New Campaign Segment Created Mid-Conversation

During a chat, a sales manager mentions they need a fresh list for a product launch. Your AI Agent creates the new Reply.io list on the spot, moves the relevant contacts into it, and confirms everything is set. The manager skips the login-search-create workflow entirely and launches the campaign faster.

Checking Contact Overlap Across Sequences

A rep notices a prospect received duplicate messages. Your AI Agent pulls the contact's campaign assignments from Reply.io, identifies the overlap, and marks the contact as finished in redundant sequences. Duplicate outreach stops immediately, protecting your sender reputation.

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FAQs

Frequently Asked Questions

How does the AI agent retrieve contact lists from Reply.io?

The agent calls Reply.io's Get All Lists API endpoint to fetch every personal and shared list in your account. Each list is returned with its name and unique ID, so the agent can reference or manipulate specific lists during conversations without needing dashboard access.

Can the agent mark a contact as replied if they respond outside Reply.io?

Yes. When a prospect replies through your website chat or WhatsApp instead of email, the agent calls the Mark Contact As Replied endpoint using their email address. This updates their status across all active Reply.io campaigns, preventing unnecessary follow-up messages.

What Reply.io permissions does the API key need?

The API key requires access to Lists, Contacts, Campaigns, Email Accounts, and Blacklist endpoints. You generate this key from your Reply.io account settings under the API section. The key grants scoped access only, and you can revoke it anytime.

Does Tars store my Reply.io contact or campaign data?

No. Tars queries Reply.io in real time during conversations. Contact details, list memberships, and campaign data are fetched live and used only within the current interaction. We do not maintain a separate database of your Reply.io records.

Can the agent move contacts between Reply.io lists automatically?

Yes. The agent uses the Move Contacts to Lists endpoint to relocate one or more contacts between lists. You can configure rules so that contacts are segmented automatically based on conversation outcomes, keeping your outreach lists organized without manual sorting.

How is this different from managing Reply.io through its own dashboard?

The dashboard requires manual login and navigation. With Tars, your team manages lists, blacklists, and campaign assignments through natural conversation. Actions happen in seconds during customer or internal chats, reducing context switching for your sales reps.

What happens if I try to create a list that already exists?

Reply.io's API will return an error if a duplicate name is submitted. The agent handles this gracefully by informing the user that a list with that name already exists and offering to retrieve its details or suggest an alternative name.

Can the agent check which email accounts are connected to Reply.io?

Yes. The agent calls the Get Email Accounts endpoint and returns a list of all connected email accounts in your Reply.io workspace, including their status. This helps teams verify sending configurations without switching to the Reply.io interface.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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