Placekey
Customers give you addresses in messy formats. Your AI agent normalizes them through Placekey's API, returning standardized identifiers, geocodes, and validated locations. Address matching and deduplication happen live, not in a batch job.
Your AI agent converts addresses and coordinates into standardized Placekey identifiers, enabling instant location matching, geocoding, and data deduplication during live interactions.
Placekey
Real scenarios where AI agents use Placekey to resolve addresses, validate locations, and connect messy location data to a universal standard in real time.
A customer submits a delivery address with an abbreviated street name and no zip code. Your AI Agent sends the partial address to Placekey, which normalizes it against authoritative sources and returns the validated geocode with latitude and longitude. The delivery team gets a verified address. Failed deliveries from bad addresses drop significantly.
A real estate agent notices two listings that look like the same property but have different address formats. Your AI Agent generates a Placekey for each address. Both return the same identifier, confirming they are the same location. The agent flags the duplicate. Your listings database stays clean without manual comparison across thousands of records.
A field service technician shares their GPS coordinates and asks 'Am I at the right job site?' Your AI Agent converts the latitude and longitude into a Placekey, compares it against the job site's Placekey on file, and confirms the match. The technician gets instant confirmation. Dispatchers avoid sending workers to wrong locations.
Placekey
FAQs
A Placekey is a universal identifier for any physical place, structured as What@Where. The 'What' part identifies a specific point of interest, while the 'Where' part encodes the geographic location. It matters because different systems describe the same place differently. Placekey gives them a common language for matching, sharing, and deduplicating location data.
Placekey's API performs address normalization, comparing your input against authoritative data sources. Even if a customer types '1600 Amphitheater Pkwy' instead of '1600 Amphitheatre Parkway,' the API resolves it to the correct Placekey. The agent leverages this normalization to return accurate results from imperfect input.
The API works best with complete address components, but it can handle subsets. For example, providing just latitude and longitude returns the 'where' Placekey. For address-based lookups, including at least street_address with city and region produces the most accurate results. The agent guides users to provide the right details.
No. Tars sends addresses to Placekey's API in real time and returns results within the conversation. The geocodes, Placekeys, and address components are not cached or stored separately by Tars. Each lookup is performed fresh during the active conversation session.
Placekey supports addresses in the United States and Canada. The API accepts an iso_country_code parameter (US or CA) to specify which country the address belongs to. International expansion is ongoing. For unsupported countries, the agent can still generate a 'where' Placekey from coordinates.
Placekey offers up to 10,000 free queries per day for verified accounts and 1,000 for unverified accounts. For higher volume, paid plans are available. The agent operates within your account's daily limit. If the limit is approached, the agent can be configured to notify your team.
Google Geocoding returns coordinates. Placekey returns a universal identifier that enables matching across datasets. Two different addresses for the same Starbucks produce the same Placekey, but different geocodes might vary slightly. Placekey solves the data-joining problem that geocoding alone cannot address.
Yes. The agent generates Placekeys for both addresses through separate API calls. If both return identical Placekey strings, the locations are the same place regardless of how the addresses were formatted. This is the core use case for deduplication, and it works even when addresses use different abbreviations or formats.
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Privacy & Security
At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.
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