HeyGen

AI-generated videos on demand, powered by HeyGen and your agent

Your customers ask about demos, tutorials, or personalized greetings. Your AI agent triggers HeyGen to produce avatar-driven videos in real time, translates them into 175+ languages, and delivers polished content without a single camera or editor.

Chosen by 800+ global brands across industries

Video creation powers for your AI agent

From avatar-driven demos to multilingual translations, your agent taps HeyGen's full studio to produce, manage, and deliver video content inside live conversations.

HeyGen

Use Cases

Video-first engagement scenarios

See how businesses pair AI agents with HeyGen to deliver personalized video experiences that drive conversions, reduce support effort, and scale across languages.

Personalized Demo Videos for Every Lead

A prospect fills out a form requesting a demo. Your AI Agent grabs their name and company, feeds a tailored script to HeyGen's video generation API, and emails a personalized avatar-presented walkthrough within minutes. The prospect sees their own use case on screen. Your sales team follows up with a warm lead who already understands the product.

Multilingual Customer Onboarding at Scale

A new customer in Japan needs onboarding help. Your AI Agent detects the language preference, calls HeyGen's translate endpoint to produce a lip-synced Japanese version of your onboarding video, and shares the link instantly. The customer gets native-language guidance without waiting for a localization team. You expand globally without extra headcount.

Real-Time Avatar Support for Complex Questions

A visitor asks a detailed technical question that text alone cannot answer clearly. Your AI Agent starts a HeyGen streaming session with a custom avatar, delivers the explanation as a live video response, and keeps the session active for follow-ups. The customer gets a face-to-face feel from an automated system, increasing trust and satisfaction.

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FAQs

Frequently Asked Questions

How does the AI agent generate a video through HeyGen during a conversation?

The agent calls HeyGen's v2 video generate endpoint with your chosen avatar, script text, and voice settings. HeyGen renders the video asynchronously, and the agent polls the status endpoint until the video is ready, then delivers the shareable URL to the customer. The entire flow happens within the chat.

Can the agent translate existing videos into other languages automatically?

Yes. The agent uses HeyGen's video translate API, specifying the source video ID and target language. HeyGen produces a lip-synced translated version. The agent checks translation status and delivers the new video link once rendering completes. Over 175 languages and dialects are supported.

What HeyGen API key permissions does Tars need?

Tars requires a standard HeyGen API key, which you generate in your HeyGen account settings. This key grants access to video generation, avatar listing, translation, and streaming endpoints. You can regenerate or revoke the key at any time from HeyGen's dashboard without affecting other integrations.

Does Tars store my HeyGen video files or avatar data?

No. Tars calls the HeyGen API in real time and passes video URLs directly to the customer. Your avatar configurations, rendered videos, and brand assets remain stored exclusively on HeyGen's servers. Tars does not cache or duplicate any of your media content.

Can the agent handle interactive streaming avatar sessions?

Yes. The agent can start a HeyGen streaming session, generate the required authentication token, send task instructions to the live avatar, and keep the session alive with periodic pings. When the conversation ends, the agent gracefully stops the stream.

How is this different from using HeyGen's dashboard directly?

Using the dashboard requires manual steps for each video. With Tars, your AI agent automates the entire pipeline: script selection, avatar assignment, rendering, status tracking, and delivery. Videos get produced inside customer conversations at scale, without anyone logging into HeyGen.

What happens if video rendering takes longer than expected?

The agent polls HeyGen's video status endpoint at intervals and notifies the customer that their video is being prepared. Once rendering completes, it delivers the link. If an error occurs, the agent reports the issue and offers to retry or connect the customer with a human.

Can I control which avatars and voices the agent uses?

Absolutely. You configure avatar and voice preferences in your agent setup. The agent can list available avatars and brand voices from HeyGen's API and use predefined selections or let the customer choose from a curated set during the conversation.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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