eSputnik

Turn every customer conversation into a marketing automation trigger

Your AI agent feeds customer data directly into eSputnik during conversations. New contacts are added, orders are synced, and subscription preferences are updated in real time. Your marketing campaigns stay current without manual data entry or CSV imports.

Chosen by 800+ global brands across industries

Marketing data that stays fresh automatically

From contact imports to campaign monitoring, your AI agent keeps eSputnik synchronized with every customer interaction happening across your channels.

eSputnik

Use Cases

Omnichannel marketing powered by conversations

See how AI agents feed real customer interactions into eSputnik campaigns, keeping your email, SMS, and push messaging relevant and timely.

Real-Time Contact Collection for Drip Campaigns

A website visitor chats with your AI Agent and shares their email and product interests. The agent immediately adds them to eSputnik with appropriate segment tags using the Bulk Add or Update Contacts endpoint. Your welcome email series fires within minutes. No form submissions, no CSV uploads, no delay between conversation and first marketing touch.

Post-Purchase Order Sync for Triggered Emails

A customer confirms an order through your AI Agent on WhatsApp. The agent syncs the order details to eSputnik via the Add Orders API, including product, total cost, and delivery status. eSputnik automatically triggers your post-purchase flow with a confirmation email, shipping updates, and a review request. Your marketing automation reacts to real transactions, not batched imports.

GDPR Data Deletion Without Support Tickets

A customer messages your agent requesting their marketing data be removed. The AI Agent identifies their eSputnik contact by external ID and calls the Delete Contact endpoint with GDPR-compliant full erasure enabled. The customer receives confirmation that their data has been permanently deleted. Your compliance team avoids a manual review process for routine deletion requests.

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eSputnik

FAQs

Frequently Asked Questions

How does the AI agent add new contacts to my eSputnik segments?

The agent uses the Bulk Add or Update Contacts endpoint. During the conversation, it collects customer details like email, name, and preferences, then sends them to eSputnik with specified segment (group) names. Contacts are automatically added to those segments and deduplicated based on the channel type you configure, such as email or phone.

Can the agent sync e-commerce orders to trigger automated campaigns?

Yes. The Add Orders endpoint accepts up to 1,000 orders per request. The agent passes order details like product, total cost, currency, status, and external customer ID to eSputnik. These orders feed your event-based scenarios for post-purchase emails, delivery notifications, and cross-sell recommendations.

What authentication method does the eSputnik integration use?

eSputnik uses Basic authentication with your credentials encoded in base64. You enter the encoded API key in the Tars dashboard. The agent includes this in the Authorization header for all API requests. No OAuth setup or redirect flow is required.

Does Tars store my eSputnik contact or order data?

No. Tars sends data to eSputnik during conversations and retrieves information in real time. Contact details, order data, and subscription statuses are not cached or stored on Tars servers. Your customer data lives in eSputnik.

Can the agent handle GDPR deletion requests for contacts?

Yes. The Delete Contact by External ID endpoint supports a GDPR erase flag. When set to true, it performs a full erasure of the contact and their associated data from eSputnik. The agent can process these requests during the conversation and confirm completion to the customer.

How does the agent know which subscription categories a contact belongs to?

The agent calls the Get Contact Subscriptions endpoint with the contact's internal eSputnik ID. It returns all subscription categories the contact is enrolled in, allowing the agent to tell the customer exactly what types of communications they are receiving and through which channels.

How is this different from using eSputnik's web interface for contact management?

The web interface requires manual imports or form integrations. With Tars, contacts are added to eSputnik in real time during conversations, not after. Orders sync immediately when confirmed. The agent also handles GDPR requests on the spot, which would normally require a support ticket and manual processing in the dashboard.

Can the agent check whether my eSputnik account has enough balance before sending campaigns?

Yes. The Get Organization Balance endpoint returns your current eSputnik credit balance. The agent can proactively check this before attempting to trigger high-volume sends, alerting you if funds are low. This prevents campaigns from failing mid-send due to insufficient credits.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

GDPR
ISO
SOC 2
HIPAA

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