The agent calls Dripcel's Send SMS endpoint with the recipient phone number in E.164 format, message content, sender ID, and country code. It can send immediately or schedule for a specific date and time. Messages support both plain GSM and Unicode encoding for international character sets.

Yes. Based on conversation context, the agent calls Dripcel's Add Tag endpoint with the contact's phone number and tag names or IDs. If the contact does not exist in Dripcel, setting create_missing_contact to true creates the record automatically with the specified tags attached.

Tars requires your Dripcel organization API key, available from your Dripcel account settings. This key authenticates all API requests including sending messages, managing contacts, and retrieving campaign data. You can regenerate the key from your Dripcel dashboard if needed.

Tars passes message content and phone numbers to Dripcel's API during the conversation. We do not maintain a separate database of your SMS messages or contact phone numbers. Delivery records and message logs remain in your Dripcel account where your data retention policies apply.

Yes. The agent can run Dripcel's compliance check endpoint with a list of phone numbers and a campaign ID. Dripcel evaluates each number against opt-out lists and campaign targeting rules, returning which contacts are eligible and which are blocked. This prevents sending to unsubscribed recipients.

The agent searches Dripcel's replies endpoint by campaign, phone number, or date range. It identifies reply types including opt-in, opt-out, and unknown responses. Opt-out replies are handled by Dripcel's platform automatically, but the agent surfaces them for campaign reporting.

Dripcel's dashboard is built for campaign planning and bulk sends. Tars adds conversational triggers, meaning an SMS can fire based on what a customer says in a live chat, not just a pre-scheduled blast. You also get campaign performance data surfaced through natural language questions instead of navigating analytics screens.

Yes. The agent calls Dripcel's Get Sales endpoint to pull comprehensive revenue data. While the endpoint returns all sales records, the agent can filter and summarize results by campaign context, giving your team quick ROI snapshots during conversations about campaign performance.