Crustdata

Turn every prospect conversation into a live B2B intelligence briefing

While your sales team chats with prospects, your AI agent enriches every lead with 250+ company datapoints from Crustdata. Headcount trends, funding history, web traffic, job listings, and decision-maker contacts surface in real time, giving reps the context they need without leaving the conversation.

Chosen by 800+ global brands across industries

Real-time B2B signals at conversation speed

Your AI agent queries Crustdata's enrichment and screening APIs to deliver company intelligence, people data, and market signals during live prospect interactions.

Enrich Person Profiles

A prospect shares their LinkedIn profile or email. Your AI agent calls Crustdata's Person Enrichment API to pull 90+ datapoints including job title, company, tenure, and contact details. Reps get a full profile without switching to a separate lookup tool.

Screen Company Information

Someone mentions their company domain in a chat. The agent queries Crustdata's Company Screener with real-time enrichment, returning headcount, funding stage, industry, growth metrics, and technology stack, all within the conversation window.

Find Decision Makers

Your sales rep needs to reach the VP of Engineering at a target account. The agent filters Crustdata's decision-maker database by title and company, surfacing names, roles, and LinkedIn profiles for the right contacts.

Track Headcount Trends

Wondering if a prospect's company is growing? The agent retrieves headcount timeseries data from Crustdata, showing workforce changes over months. Rising headcount signals expansion, giving reps a compelling reason to reach out.

Monitor Funding Milestones

The agent pulls funding milestone timeseries data for any company, surfacing recent rounds, amounts, and investors. Your team identifies newly funded accounts that are likely to have budget for new purchases.

Analyze Web Traffic Patterns

Before qualifying a lead, the agent checks Crustdata's web traffic data for the prospect's company. Traffic trends reveal business momentum, helping reps prioritize accounts showing strong online growth signals.

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Use Cases

Sales intelligence during the conversation

From lead enrichment to competitive analysis, see how sales teams use AI agents to access Crustdata's B2B intelligence without leaving a single chat.

Instant Lead Enrichment for Inbound Prospects

A visitor fills out your contact form with just a name and company domain. Your AI Agent immediately queries Crustdata's Company Screener for real-time enrichment, pulling headcount, funding stage, industry, and growth rate. By the time a rep opens the conversation, they have a complete company dossier. No manual research, no CRM lookups, no wasted first-call time asking basic questions.

Funding-Based Account Prioritization

Your SDR team wants to focus on recently funded companies. Your AI Agent queries Crustdata's Funding Milestone Timeseries, filters for Series B and later rounds raised in the last 90 days, and presents a ranked list of accounts with investor names and amounts raised. Reps reach out to prospects who actually have budget, instead of cold-calling companies with no purchasing power.

Decision-Maker Discovery for Account-Based Selling

A rep identifies a target account but does not know who to contact. Your AI Agent calls Crustdata's Decision Makers API filtered by titles like 'VP Sales' and 'Head of Growth,' returning names, current roles, and LinkedIn profile URLs. The rep reaches the right person on the first attempt instead of guessing from a company's About page.

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FAQs

Frequently Asked Questions

What datapoints does Crustdata return when the agent enriches a company?

Crustdata provides 250+ company datapoints including headcount, headcount growth rate, funding history, total funding raised, investor names, industry classification, technology stack, web traffic estimates, LinkedIn follower count, job listing volume, and more. The agent specifies which fields to return, so you only receive relevant data for your sales workflow.

Can the agent enrich a person using just their LinkedIn URL?

Yes. The Person Enrichment API accepts a LinkedIn profile URL and returns 90+ datapoints including current job title, company, tenure, location, previous roles, and contact information. You can enable real-time enrichment for the freshest data or use cached results for faster response times.

How does the decision-maker filter work during conversations?

The agent calls Crustdata's Filter Decision Makers endpoint with an array of target titles like 'CTO,' 'VP Engineering,' or 'Head of Product.' Results include names, current roles, company associations, and LinkedIn profiles. You can combine title filters with company-level conditions like industry, headcount range, or funding stage for precise targeting.

Does Tars store the enriched data from Crustdata?

Tars queries Crustdata in real time during conversations and does not maintain a separate database of enriched records. The data appears in the conversation context for the agent to use. If you need persistent storage, route the enriched data to your CRM through additional Tars tool integrations.

Can the agent pull headcount and funding data for competitor analysis?

Yes. The Headcount Timeseries and Funding Milestone Timeseries APIs accept company domain filters with nested conditions. Your agent can compare headcount growth or funding trajectories across multiple companies, giving your team competitive intelligence during strategy discussions.

What is the difference between Crustdata and a static lead database?

Static databases go stale within weeks. Crustdata aggregates signals from 16+ live sources including LinkedIn, SEC filings, job boards, and web analytics, refreshing company and people records continuously. The Tars integration queries this live data mid-conversation, so your reps always work with current information instead of outdated spreadsheets.

Can the agent search LinkedIn posts for competitive signals?

Yes. Crustdata's LinkedIn Posts endpoints let the agent retrieve recent posts by company URL or search by keyword. This surfaces product announcements, hiring signals, and thought leadership content that reps can reference during outreach. Results include post date, engagement data, and sort-by-relevance options.

How do I authenticate the Crustdata integration in Tars?

In your Tars dashboard, navigate to Tools and add Crustdata. Enter your Auth Token from your Crustdata account settings. The token authenticates all API requests from the agent. You can regenerate the token in Crustdata at any time if you need to rotate credentials.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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