Certifier

Issue certificates the moment learners finish, without lifting a finger

Your AI agent connects to Certifier and issues digital certificates and badges automatically when participants complete courses, attend events, or pass assessments. Learners receive their credentials by email within seconds. Your team spends zero time on manual certificate generation.

Chosen by 800+ global brands across industries

Credential automation, built into conversation

Your AI agent creates, issues, and tracks digital certificates through Certifier's API. From one-off awards to bulk event credentials, every step happens without opening the Certifier dashboard.

Issue and Send Credentials

A learner completes a training module and the agent is triggered. It calls Certifier's Create, Issue, and Send endpoint with the recipient's name, email, group ID, and custom attributes like course name and grade, delivering the certificate to their inbox immediately.

Browse Certificate Designs

An admin asks which certificate templates are available for an upcoming program. The agent retrieves all designs from Certifier, presenting certificate and badge options with their names so the team can pick the right template.

Track Credential Engagement

Program manager wants to know if recipients are viewing their certificates. The agent pulls interaction data from Certifier for a specific credential, showing view counts, share events, and verification checks.

List Credential Groups

Training coordinator needs to see all active credential programs. The agent retrieves Certifier groups with pagination, providing an organized overview of every certification program, event badge set, or course credential category.

Resend Published Certificates

A recipient says they cannot find their certificate email. The agent locates the published credential in Certifier and triggers a redelivery via email, resolving the issue in the same conversation without admin involvement.

Audit Issued Credentials

Compliance team needs a count of all certificates issued this quarter. The agent retrieves the full credential inventory from Certifier with status information, helping teams maintain accurate records for audits and reporting.

Certifier

Use Cases

Credentials delivered at the speed of learning

Training providers, event organizers, and HR teams use AI agents to automate the entire credentialing lifecycle, from issuance to engagement tracking.

Instant Certificates After Course Completion

A participant finishes your online compliance training and messages your chatbot asking for their certificate. Your AI Agent verifies their completion status, calls Certifier to create and issue a credential with the course name, completion date, and score as custom attributes, and delivers it to the learner's email within seconds. The participant shares their achievement on LinkedIn that same day, and your training team processes zero manual certificate requests.

Conference Badge Distribution at Scale

Your annual conference ends and 500 attendees need participation badges. Instead of manually uploading a CSV, your AI Agent processes each attendee through Certifier's issuance endpoint with event name, date, and session tracks as custom attributes. Badges arrive in attendee inboxes within minutes of the event closing. Your events team reclaims hours previously spent on post-conference certificate administration.

Missing Certificate Recovery in Seconds

An alumni from last year's training program messages saying they deleted their certificate email and need it for a job application. Your AI Agent searches Certifier for their credential, confirms it is in published status, and resends it via email. The recipient gets their proof of achievement in under a minute. No support ticket filed, no admin lookup required.

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Certifier

Certifier

FAQs

Frequently Asked Questions

How does the AI agent issue a certificate through Certifier?

The agent calls Certifier's Create, Issue, and Send Credential endpoint in a single request. It provides the group ID (which determines the design template), the recipient's name and email, optional custom attributes like course name or grade, and optional issue and expiry dates. The certificate is generated, published, and emailed to the recipient automatically.

Can I include dynamic fields like course names, scores, or instructor names on certificates?

Yes. The customAttributes parameter accepts key-value pairs that map to dynamic text fields in your Certifier design template. Common attributes include course title, completion date, score, instructor name, and any other variable text. Your Certifier template must have matching attribute tags configured.

What authentication does Tars need for Certifier?

Tars requires a Certifier access token, which you generate in your Certifier dashboard under Settings > Developers > Access Tokens. The token authenticates all API requests. You control the token's permissions and can revoke it at any time from the Certifier dashboard.

Does Tars store recipient information or certificate data?

No. Tars passes recipient details to Certifier at the moment of issuance and does not maintain a separate database of certificates or recipient information. All credential data, designs, and interaction history remain in your Certifier account.

Can the agent set expiration dates on certifications for compliance purposes?

Yes. The agent can include an expiryDate in ISO 8601 format when issuing a credential. This is ideal for annual compliance certifications, professional development credits, or any credential that needs periodic renewal. Certifier handles the expiration status display automatically.

How is this different from using Certifier's bulk CSV upload?

CSV upload requires manual file preparation and dashboard access. The Tars integration issues certificates in real time as events happen, whether a learner completes a course, an attendee checks in, or a user passes an assessment. No file creation, no batch processing delays.

Can the agent tell me how many people have viewed or shared a specific certificate?

Yes. The agent calls the List Credential Interactions endpoint with a credential ID to retrieve engagement events. This shows how many times the credential was viewed, shared on social platforms, or verified. Program managers can use this data to measure certificate program reach and impact.

What happens if a recipient asks for their certificate but it was never issued?

The agent first searches Certifier's credential list for the recipient. If no credential is found, the agent can either issue a new one on the spot (if the person meets eligibility criteria) or inform the recipient and escalate to your team. No dead ends in the conversation.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

GDPR
ISO
SOC 2
HIPAA

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