Botbaba

Turn Shopify events into instant WhatsApp conversations with Botbaba AI

A customer abandons their cart, completes a purchase, or cancels an order. Your AI agent catches the Shopify webhook through Botbaba, sends the right WhatsApp message, and keeps your contact list current. Cart recovery, order updates, and broadcast campaigns running on autopilot while your team focuses on strategy.

Chosen by 800+ global brands across industries

WhatsApp commerce actions your agent runs

Your AI agent connects Shopify store events to Botbaba's WhatsApp Business API, sending the right message to the right customer at the right moment.

Send Template Messages

Marketing team launches a new promotion. Your AI agent calls Botbaba's Send WhatsApp Template Messages endpoint, formats the approved template with personalized variables like customer name and order details, and delivers the message to targeted contacts via Gupshup integration.

Recover Abandoned Carts

A shopper adds items to their Shopify cart but leaves. Your agent receives the Cart Creation webhook through Botbaba, identifies the abandoned session, and triggers a personalized WhatsApp recovery message with a direct checkout link to bring the shopper back.

Confirm Order Payments

Customer completes a Shopify purchase. The agent receives the Order Payment webhook via Botbaba, extracts the order number, total, and shipping estimate, then sends a WhatsApp confirmation message. Instant order acknowledgment without manual intervention.

Manage Contact Records

New lead provides their phone number during a conversation. Your agent calls Botbaba's Update Contact endpoint to save their details, apply relevant tags like 'VIP' or 'newsletter', and add custom fields so future campaigns reach the right segments.

Track Message Delivery

Support team needs to verify a customer received their order update. The agent queries Botbaba's Get Message endpoint, checks the delivery status and read receipt, and confirms whether the WhatsApp message was successfully delivered and opened.

Monitor Broadcast Campaigns

Marketing manager wants performance data on a recent campaign. Your agent queries Botbaba's Get Broadcast endpoint, retrieves delivery statistics, open rates, and engagement metrics, and provides a quick summary without requiring dashboard access.

Botbaba

Use Cases

Shopify meets WhatsApp, powered by AI

Discover how e-commerce businesses use AI agents to automate WhatsApp notifications, recover lost sales, and engage customers through Botbaba.

Abandoned Cart Recovery That Actually Converts

A shopper adds a pair of shoes to their Shopify cart but closes the browser. Your AI Agent receives the cart event through Botbaba's Cart Creation Shopify Webhook, waits for a configured delay, then sends a personalized WhatsApp message with the product image and a one-tap checkout link. WhatsApp messages achieve 98% open rates compared to email, turning abandoned browsing sessions into completed sales without your marketing team lifting a finger.

Instant Order Confirmation on WhatsApp

A customer completes checkout on your Shopify store at midnight. Your AI Agent catches the Order Payment webhook through Botbaba, extracts the customer's phone number, order ID, and estimated delivery date, formats a WhatsApp template message with these details, and sends it instantly. The customer gets immediate confirmation on the app they check most. Your support team wakes up to zero 'Did my order go through?' messages.

Proactive Fulfillment Notifications

Your warehouse ships an order and Shopify fires a fulfillment event. Your AI Agent receives the Order Fulfillment webhook via Botbaba, extracts the tracking number and carrier information, and sends a WhatsApp message with a tracking link. Customers know their package is on the way before they even think to ask. Tracking inquiries drop significantly because the information arrives proactively.

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FAQs

Frequently Asked Questions

How does the AI agent send WhatsApp messages through Botbaba?

The agent uses Botbaba's Send WhatsApp Template Messages endpoint, which works through the official Gupshup WhatsApp Business API. You create approved templates in Botbaba's dashboard, and the agent formats them with customer-specific variables like name, order ID, and tracking links before sending.

Which Shopify events can Botbaba's webhooks capture?

Botbaba provides dedicated webhook endpoints for six Shopify event types: cart creation, cart update, checkout creation, checkout update, order payment, order fulfillment, and order cancellation. Each event fires a real-time payload that your AI agent processes to trigger the appropriate WhatsApp message.

What credentials does Tars need to connect to Botbaba?

Tars requires your Botbaba API key, which you generate in your Botbaba dashboard. For Shopify webhooks, you also configure your Shopify store to send events to Botbaba's webhook URLs. No Shopify admin credentials are shared with Tars directly.

Does Tars store customer phone numbers from Botbaba contacts?

No. Tars queries Botbaba's API in real time to retrieve or update contact information during active workflows. Phone numbers, customer names, and tag data are processed only during the current operation. Tars does not maintain a separate copy of your Botbaba contact database.

Can the agent handle cart recovery if the customer has no phone number on file?

The agent needs a phone number to send WhatsApp messages. If the Shopify cart event does not include contact information, the agent can be configured to skip the recovery attempt or use alternative channels. For checkout events, the customer's phone number is typically available from the checkout form.

How does the agent verify that Shopify webhooks are authentic?

Botbaba validates incoming Shopify webhooks using the X-Shopify-Hmac-SHA256 header, which contains a cryptographic signature. The agent processes only validated payloads. If a webhook fails signature verification, it is rejected and your agent logs the failed attempt for investigation.

How is Botbaba with Tars different from Shopify's built-in email notifications?

Shopify sends email notifications that often go unread in crowded inboxes. Botbaba with Tars delivers messages via WhatsApp, which has dramatically higher open and engagement rates. The AI agent also adds intelligence by personalizing messages, handling recovery sequences, and managing contact segmentation across campaigns.

Can the agent manage conversation flows and broadcast templates in Botbaba?

Yes. The agent can retrieve flows using the List Flows endpoint, manage templates through List Templates and Update Template endpoints, and oversee broadcast campaigns via List Broadcasts and Get Broadcast. This lets your team manage WhatsApp automation through conversation rather than dashboard navigation.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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