Benchmark Email

Email marketing operations through conversation

Your AI agent integrates with Benchmark Email to manage contact lists, add subscribers, and retrieve campaign information. When marketing needs list operations or subscriber management, the agent handles email platform tasks without dashboard navigation.

Chosen by 800+ global brands across industries

Email marketing operations your agent handles

From list creation to contact management, these Benchmark Email actions execute marketing workflows when campaigns need subscriber data.

Benchmark Email

Use Cases

Email list management in action

Real scenarios where AI manages subscribers, creates lists, and handles email operations through Benchmark Email's marketing platform.

Lead Capture Integration

Website chatbot collects prospect email and interest area. Your AI Agent calls Benchmark Email's add contact endpoint with email and appropriate list ID based on interest, creates the subscriber with custom fields, and triggers welcome sequence. Lead capture that required Zapier configuration happens through direct API integration.

Unsubscribe Request Processing

Customer service receives unsubscribe request via support channel. Your AI Agent calls Benchmark Email's delete contact endpoint with subscriber email, removes them from the mailing list, and confirms removal. Compliance action that created manual work completes through conversational request.

Campaign Segment Creation

Marketing launches new product targeting specific audience. Your AI Agent calls Benchmark Email's create list endpoint with segment name and description, provisions the new list for the campaign, and returns the list ID. List setup that required dashboard navigation happens through quick conversation.

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Benchmark Email

Benchmark Email

FAQs

Frequently Asked Questions

How does the AI agent add contacts to lists?

The agent calls Benchmark Email's add contact endpoint with email address, list ID, and optional fields like name and custom data. The contact joins the list and can receive campaigns targeting that segment.

Can the agent manage multiple contact lists?

Yes. The agent retrieves all lists via the get lists endpoint and can add or remove contacts from any list. Specify the target list ID when managing subscribers.

What Benchmark Email credentials does Tars need?

Tars requires your Benchmark Email API key from your account settings. The key provides access to lists, contacts, campaigns, and account data based on your subscription tier.

Does Tars store subscriber data from Benchmark Email?

No. Tars queries Benchmark Email's API in real-time during conversations. Contact information, list data, and campaign details are fetched live. All marketing data remains in Benchmark Email's infrastructure.

Can the agent handle unsubscribe compliance?

Yes. The delete contact endpoint removes subscribers from specified lists. For account-wide removal, contacts can be deleted entirely. The agent helps maintain CAN-SPAM and GDPR compliance.

What webhook events does Benchmark Email support?

Webhooks trigger on subscribe, unsubscribe, profile update, email change, and cleaned address events. The agent configures callback URLs to receive real-time notifications for list changes.

How is this different from Benchmark Email's dashboard?

The dashboard requires login and manual navigation for contact operations. Tars enables quick subscriber management from Slack or chatbot without opening the email platform.

Can the agent create email campaigns?

The current integration focuses on contact and list management. Campaign creation with templates and design typically uses the Benchmark Email editor. The agent can retrieve campaign information and reports.

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Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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HIPAA

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