AI/ML API

Supercharge your AI agent with 400+ models through one unified API

Why limit your AI agent to one model? With AI/ML API, your Tars agent dynamically accesses GPT-4, LLaMA, Mistral, and hundreds more. Route complex queries to reasoning models, switch to cost-effective options for simple tasks, and moderate user content automatically. One integration, infinite AI capabilities.

Chosen by 800+ global brands across industries

Multi-model intelligence at your command

Your AI agent gains access to the world's best language models through a single connection. Generate responses, moderate content, and adapt model selection based on conversation complexity.

AI/ML API

Use Cases

Intelligent conversations, powered by choice

See how businesses leverage multi-model AI to deliver smarter customer interactions, from content-safe chat to cost-optimized support at scale.

Cost-Optimized Support at Scale

A customer asks about your return policy. Your AI Agent recognizes this as a simple FAQ and routes it to a lightweight, cost-effective model through AI/ML API. The response comes back in 200ms at a fraction of GPT-4 pricing. For complex troubleshooting, it automatically escalates to premium models. You serve millions of conversations while keeping AI costs predictable.

Content-Safe Community Interactions

A user submits a message in your community platform. Before your AI Agent responds, it passes the input through AI/ML API's moderation models. Harmful content, profanity, and policy violations get caught instantly. Safe messages flow through to your support flow. Your community stays protected, your moderators focus on edge cases, and response times stay under a second.

Multilingual Support Without Multiple Agents

A customer writes in Portuguese, another in Japanese, a third in Arabic. Your single AI Agent routes each through AI/ML API, accessing models optimized for different languages. Each customer receives fluent, culturally appropriate responses without you maintaining separate language-specific agents. One integration handles your global customer base.

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AI/ML API

AI/ML API

FAQs

Frequently Asked Questions

How does Tars decide which AI/ML API model to use for each conversation?

You configure model routing rules in your agent settings. Define criteria like query complexity, customer segment, or content type. Simple questions can use cost-effective models like LLaMA, while complex reasoning escalates to GPT-4 or Claude. Tars handles the routing logic automatically based on your rules.

What happens if a customer sends inappropriate content to my AI agent?

Your agent can pre-screen all inputs through AI/ML API's moderation models like LlamaGuard before processing. Harmful content gets flagged and blocked before reaching your main conversation flow. You define the safety thresholds and decide whether to reject, flag for review, or handle gracefully with a redirect message.

Can I use different models for different parts of the same conversation?

Yes. A single conversation might use a fast model for initial greeting, a reasoning model for complex product questions, and a moderation model to check user uploads. Tars orchestrates these calls seamlessly. The customer experiences one smooth conversation while multiple models work behind the scenes.

How does AI/ML API pricing work with Tars?

AI/ML API charges per token based on which model you use. Tars passes these costs through at your AI/ML API rate. By routing simple queries to cheaper models and reserving premium models for complex tasks, many customers reduce their overall AI spend by 40-60% compared to using a single expensive model for everything.

What if AI/ML API has an outage during a customer conversation?

Tars handles this gracefully. Configure fallback behavior in your agent settings. Options include retrying with a different model, falling back to your knowledge base responses, or escalating to a human agent. Your customers never see raw error messages or broken conversations.

Does Tars store the prompts and responses from AI/ML API calls?

Conversation transcripts are stored according to your Tars data retention settings for analytics and improvement. The actual API calls to AI/ML API are made in real-time and not cached. AI/ML API has its own data policies which you should review, but Tars does not create additional copies of model inputs/outputs beyond your conversation logs.

Can the AI agent handle image inputs through AI/ML API?

Yes, if you enable vision-capable models. When a customer shares an image, your agent can send it to models like GPT-4 Vision through AI/ML API. The model analyzes the image and returns context your agent uses to respond. This works for product photos, screenshots, documents, and more.

How is using AI/ML API through Tars different from calling it directly?

Tars adds conversation management, multi-channel deployment, and orchestration logic on top of raw API calls. You get model routing rules, fallback handling, conversation memory, analytics dashboards, and deployment to WhatsApp, web, and more. AI/ML API provides the intelligence, Tars provides the customer experience infrastructure.

How to add Tools to your AI Agent

Supercharge your AI Agent with Tool Integrations

Don't limit your AI Agent to basic conversations. Watch how to configure and add powerful tools making your agent smarter and more functional.

Real results, real customers, real stories

“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager
“We're saving an average of 4,000+ calls a month.”
Implementing an Agent revolutionized our customer service channels and our service to Indiana business owners. We're saving an average of 4,000+ calls a month and can now provide 24x7x365 customer service️ along with our business services.
Lindsey Roark Mayes
Ex-Director of SOS IT (State of Indiana)
“Cutting down on staff needing to email back.”
Since our launch of Tars Agents, we've had more than 5k interactions with them from individuals on the website. We saw prospects interacting with the Agent regarding application timelines, tuition, curriculum, and other items that may come through an email. This provides another avenue of access to our team while cutting down on staff needing to email back.
Levi Eastwood
Marketing Director of UCI Merage School
“Powerful tool - and there's so much more still to explore!”
I love the flexibility of the TARS chatbot design tool. The ability to drop in a new gambit and easily de-link and re-link gambits before and after it saves HOURS of time lost if I had to regenerate from scratch. TARS stands out for its flexibility, consistent performance, and outstanding support.
Aaron Rittmaster
Founder
“I like the product.”
Takes those boring forms and allows you to make the collecting of customer information enjoyable for the user. It has a lot of value and I see the company constantly working on improving it.
Pierre Rattini
Director of Marketing
“Very responsive and supportive Team”
I love how supportive and responsive the team members are. The chatbots are not difficult to build once you have an idea of what you are doing, and this is so based on the backend work Tars has completed. Also, they are flexible to the clients' requests.
Keisha Cameron
Product Manager
“Easy for cooperation and open to agreement.”
One of the biggest qualities of TARS is their ability to truly understand their clients' needs. They took the time to thoroughly assess our requirements, offering valuable insights and recommendations that we hadn't even considered. This level of personalized attention made a significant difference in the success of our project.
Milica Petrovic
Customer Care Project Associate
“Great service”
The guys at Tars are so passionate about bots and maximum engagement. Tars is overall a great product with really nice people there to help me engage and automate conversations I would have otherwise missed.
Nigel Gosling
Health Coach
“Best in class for lead generation”
TARS is an essential tool within our lead gen strategy. I started to use it a couple years ago, and the platform evolved to focus on results. You can integrate your Google Analytics, Facebook Pixel, and AdWords conversion tag to track results and measure your campaign. You can also integrate with Zapier, which opens a lot of possibilities. Compared with static landing pages, we have seen an increase in conversions and more engagement.
Leonardo Wolff
Founder
“Very professional and cooperative”
Building an automated chat that our customers actually used and reduced calls amount.
Maryam Alhaddad
Customer Journey Designer
“Flexibility and good service”
Tars platform is very flexible, so you can do pretty much any flux you desire. Also integrates with any third party through APIs with a very simple and easy-to-use interface. Also tars team is great! Always at disposal and brings suggestions and solutions for any issue encountered during the process of building the chatbot.
Lucas Von Lachmann
Process Manager
“Deserved The title of the Best Chatbot of the Year”
If you are building chatbots, you cannot go wrong with TARS. I have been with this company since their beginning. Seen how they have grown. I have tested a lot of bots, but this one is still the best out there. We use WhatsApp a lot for our business. And what I like best is that I can have 1 chatbot for website and for my WhatsApp. I especially appreciate their support team as well. Whenever I am stuck, they quickly reply to my questions.
MJ Felix
Chairman
“Advanced integration, easy to use, and very customizable.”
This chatbot does everything from AI integration to complete customization and is excellent for lead conversion in most industries. I think the pre-formatted templates are an excellent boost to get started quickly. The team is also excellent.
Rachel Rowling
Chief Operating Officer
“The chatbot implementation has exceeded expectations!”
The implementation has delivered 24/7 customer support and is proving its value by reducing Contact center calls by around 5% in just four months of operation. Beyond enhancing the e-care experience, the chatbot is driving impressive business results, achieving a remarkable 20% month-on-month growth.
Victor Pereira
Customer Care and CX Manager

Privacy & Security

We’ll never let you lose sleep over privacy and security concerns

At Tars, we take privacy and security very seriously. We are compliant with GDPR, ISO, SOC 2, and HIPAA.

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ISO
SOC 2
HIPAA

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