How retail companies convert online traffic into offline sales using a chatbot
April 20th, 2021 – 12 PM EDT
TRUSTED BY 500+ GLOBAL BRANDS
TRUSTED BY 500+ GLOBAL BRANDS
In the world of retail, it is easy to think of online and offline as mutually exclusive customer engagement channels. Customers are either going to complete the entire buyer journey on your website or they’re going to walk into a store and complete it over there.
The reality couldn’t be more different. Increasingly, retailers are finding that their customers want the flexibility of mixed buying experiences that start online and end offline (or vice versa), and the retailers who are able to execute on this trend reap the benefits of higher CSAT, lower acquisition costs, and higher sales.
In this webinar, we’ll show you how you can use chatbots to create online experiences that translate into repeat offline sales. In the session, we’ll give you a complete breakdown of what chatbots are, how they facilitate the online to the offline buyer journey, and even walk you through a case study of how Big Bazaar, one of India’s largest retailers, used this strategy to 10x their coupon distribution efforts.
In the world of retail, it is easy to think of online and offline as mutually exclusive customer engagement channels. Customers are either going to complete the entire buyer journey on your website or they’re going to walk into a store and complete it over there.
The reality couldn’t be more different. Increasingly, retailers are finding that their customers want the flexibility of mixed buying experiences that start online and end offline (or vice versa), and the retailers who are able to execute on this trend reap the benefits of higher CSAT, lower acquisition costs, and higher sales.
In this webinar, we’ll show you how you can use chatbots to create online experiences that translate into repeat offline sales. In the session, we’ll give you a complete breakdown of what chatbots are, how they facilitate the online to the offline buyer journey and even walk you through a case study of how Big Bazaar, one of India’s largest retailers, used this strategy to 10x their coupon distribution efforts.
About the speaker
About the speaker
What our customers say 💬
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— Michael Kupfer, Director of Marketing, Harvard Business Solutions
Tars team is very responsive and pleasant to work with. They actively recommend ways to improve performance and utilize the chatbot platform in additional ways. The chatbot builder UI is simple to use and the chatbots themselves are easy to launch and modify.
What our customer say 💬
-
— Michael Kupfer, Director of Marketing, Harvard Business Solutions
Tars team is very responsive and pleasant to work with. They actively recommend ways to improve performance and utilize the chatbot platform in additional ways. The chatbot builder UI is simple to use and the chatbots themselves are easy to launch and modify.