Tars Blog

The Future of CRO will be Blogged

Conversations will save your PPC Conversion Rate

by Arnav Patel • September 4, 2018

Your Landing Page is killing your PPC Conversion Rate. Conversational Landing Pages could be the CRO tool which fixes that. Picture this. You are looking for a car insurance policy. You Google “car insurance” and a whole bunch of Google Ads show up. The first link is from a huge company whose ads you’ve seen […]


[Product Update] Automate Appointment Booking Using a Meeting Chatbot

by Arnav Patel • July 15, 2019

TARS Meeting Chatbots help you take your lead generation game by automating the meeting scheduling process Here’s how they work👇 What Is A Meeting Chatbot? The idea behind TARS Meeting Chatbots is simple. People click onto your webpages and instead of being greeted with the same calendar widgets that you use today, they have a […]


5 High Converting Home Financing Chatbot Templates

by Arnav Patel • July 10, 2019

After a week of trust falls and goat yoga on the beach, the TARS marketing team came back✈ from a team retreat with a fresh content idea📰 Chatbot Templates Roundups🤖 Every week, we are going to share 5 chatbot templates united by a common theme📜 In this inaugural edition, the theme is 🥁… Home-related Financing🏡 We […]


How We Created A Newsletter That Helps Us Close $50k Deals From Cold Leads

by Arnav Patel • June 13, 2019

We’ve been sending out a weekly newsletter for the last three years, and slowly but surely we’ve amassed a decently large, but extremely loyal readership. A few fellow SaaS marketers have been asking us for tips on how they can start their own newsletters and this week, we had some time on our hands so […]


[Designing Conversations] How to Make a Chatbot for a Home Insurance Provider

by Arnav Patel • June 11, 2019

In the world of insurance marketing chatbots are the magical weapons that allow agencies to boost engagement and get more leads. Here’s how you can build one👇 Check out the GEICO chatbot landing page over here: http://bit.ly/GEICO_CLP And compare it to the GEICO traditional landing page over here: http://bit.ly/GEICO_LP And check out our written guide […]


Why Home Insurance Companies Should Use Chatbots in their Marketing Campaigns

by Arnav Patel • June 11, 2019

With ever-shortening attention spans, and exorbitant labor costs, landing pages and phone based lead gen yield poor results for insurance agencies. Chatbots are the solution. By replacing traditional landing pages with chatbots, insurance agencies can give insurance buyers the guided buyer journey that they want and in the process increase conversion rates by up to […]