Where you should not use a chatbot

December 19, 2019 – 1:00 PM EST / 10:00 AM PST

People are perfectly okay with using chatbot services🤖

In fact, 70 percent are willing to communicate this way with various businesses and brands💬 It’s an easy way to get quick answers to simple questions; prospecting, lead generation and customer engagement…👨‍💻🤑

Put simply, chatbots are great conversion rate optimization tool📉 If used correctly, they can reduce friction dramatically and drop your CPA. If used incorrectly, however, the opposite occurs and your PPC campaign suffers📈 The assisted buying experience of a chatbot does not help in all PPC use cases. In fact in some use cases it might even hurt🤯

On this webinar, we’ll tell you where you should not use a chatbot…

 

About the speaker

  • Arnav is the resident chatbot building expert at TARS. He has spent the last 4 years helping dozens of TARS customers improve brand awareness, boost conversion rate and drive more business through the power of conversational marketing. His true passion, however, is animal husbandry, and after completing a long (and fulfilling) career at TARS he hopes to start a first-of-its-kind alpaca farm in the foothills of the Himalayas.

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